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SOA Company StrikeIron Introduces Web Services via Salesforce.com
Web Services allow AppExchange partners to enhance applications with real-time, on-demand information

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StrikeIron and salesforce.com (NYSE:CRM) announced that StrikeIron will be offering its subscription based Web services to salesforce.com customers via the salesforce.com AppExchange. Salesforce.com customers can now add live business demographics, data verification and cleansing capabilities and a long list of additional functionality simply by adding Web services from the StrikeIron Web Services Marketplace. These Web services are immediately available for test drive and deployment at www.appexchange.com, in conjunction with the Salesforce Winter ’06 release.

“AppExchange offers an excellent platform for salesforce.com customers to expand upon the existing CRM capabilities they already have in place. It provides an extensive library of on-demand solutions that can build upon the success they already are enjoying. We are excited to contribute some great additions to the library,” said Bob Brauer, president and CEO of StrikeIron.  “The combination of StrikeIron Marketplace Web services and AppExchange applications not only saves customers time and money and expands the application of customer data, but also allows them to focus on giving their customers the most accurate, effective, and comprehensive solutions available today in the on-demand world.”

With AppExchange, salesforce.com customers now have access to new applications that bring the benefits of salesforce.com to an entire business, letting them manage and share all of their company information on-demand. Using AppExchange, companies can easily add any number of new on-demand applications to their existing Salesforce deployments, extending their success and making the full power and creativity of the salesforce.com customer, partner and developer community available with just a click.

"One of the keys to our success is the ability to offer a wide range of applications and solutions that deliver the greatest value to our clients," said Adam Gross, director, product marketing, salesforce.com. “Combining StrikeIron’s Web services for quick construction of rich client user interfaces with AppExchange enable us to focus on delivering extremely flexible solutions that exceed our clients' goals."

The integration enables a salesforce.com customer to easily integrate and use StrikeIron’s Marketplace Web services without having to leave their salesforce.com account. This on-demand access to real-time data will greatly enhance the customer’s CRM capabilities within salesforce.com for greater productivity and real-time decision making.

The StrikeIron Web services that are now available through AppExchange include a real-time connection to instant telephone number lookups with 24-hour data accuracy, address verification and enhancement via USPS, live sales and use tax rates for calculating sales tax on-demand, live business demographics from a myriad of data sources, the ability to send an SMS message worldwide, and online verification of email addresses.

StrikeIron Web services for AppExchange are some of more than 150 applications created by salesforce.com, its customers and partners that are now available on the salesforce.com AppExchange, the world’s first on-demand application platformAppExchange provides unprecedented ease of customization and integration for Salesforce deployments, as well as enabling a whole new generation of on-demand applications that go beyond CRM. Launched today, AppExchange enables all of these on-demand applications to be easily shared, exchanged and installed with one click into any salesforce.com account. AppExchange can be found at www.salesforce.com/appexchange.

About SOA World Magazine News Desk
SOA World Magazine News Desk (formerly Web Services Journal) trawls the world of distributed computing and SOA-related developments for the latest word on technologies, standards, products, and services and brings key information to you in a timely and convenient summary form.

SYS-CON Italy News Desk wrote: StrikeIron and salesforce.com (NYSE:CRM) announced that StrikeIron will be offering its subscription based Web services to salesforce.com customers via the salesforce.com AppExchange. Salesforce.com customers can now add live business demographics, data verification and cleansing capabilities and a long list of additional functionality simply by adding Web services from the StrikeIron Web Services Marketplace. These Web services are immediately available for test drive and deployment at www.appexchange.com, in conjunction with the Salesforce Winter ?06 release.
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