|By PR Newswire||
|February 25, 2008 02:00 PM EST||
LEXINGTON, Mass., Feb. 25 /PRNewswire/ -- Lyris, Inc., (BULLETIN BOARD: LYRI.OB) , a leading marketing technology company, has improved the response time of its web page downloads by over 30 percent, since recently deploying the Gomez(R) ExperienceFirst(TM) platform.
Lyris, which provides hosted and installed software solutions for marketers, selected Gomez's on-demand web application experience management services in order to monitor and improve the online experience it delivers to over 5,000 customers.
Lyris, Inc. is using Gomez's Active Network(TM) XF, which provides website monitoring from 80+ globally-located Internet backbone nodes, together with Active Last Mile(TM) XF which enables monitoring from the end-user perspective using more than 30,000 end-user desktops at different connection speeds, ISPs, and geographies. Gomez provides Lyris with detailed charts and data that identify where performance bottlenecks lie and whether they are caused by a third party, an ISP or internal issues.
"Email marketing is a powerful medium but its impact can be muted by poor web performance," said Jeremy Franzen, director of hosted services at Lyris. "Since deploying Gomez's services, we've been able to swiftly improve our web performance, most notably cutting page load time by more than 30 percent -- and our customers are reaping the benefits."
About Lyris, Inc.
Lyris, Inc., (BULLETIN BOARD: LYRI.OB) , formerly J.L. Halsey, is a leading marketing technology company that provides hosted and installed software solutions for marketers at mid-size businesses. The company offers marketers an integrated technology platform through its Lyris HQ product and point solutions including ListManager, EmailLabs, ClickTracks, BidHero, Sparklist, Hot Banana and EmailAdvisor. These sophisticated, yet easy-to-use tools provide marketers a suite of best-of-breed applications for managing email marketing campaigns, publishing and managing Web site content, creating landing pages, optimizing Web sites and managing pay-per-click campaigns. Clients include Nokia, Adobe, PalmSource, Johns Hopkins University and Jupitermedia. For more information, please visit http://www.lyrisinc.com/, http://www.lyris.com/, http://www.emaillabs.com/, http://www.clicktracks.com/, http://www.hotbanana.com/ and http://www.sparklist.com/. The company is based in Emeryville, Calif.
Gomez, Inc. is a leading on-demand infrastructure provider for web application experience management, helping the world's top businesses ensure quality web experiences for their customers. Gomez(R) ExperienceFirst(TM) applications are used by more than 1000 companies worldwide, including 14 of the top 15 most visited sites, six of the top 10 retailers, 14 of the top 15 financial services firms, nine of the top 15 social networking companies, and five of the top 10 industrial companies. Gomez provides the industry's only comprehensive solution for managing the web application experience from development through deployment and the entire application life cycle, featuring visual, functional and load testing, actual end-user and active website monitoring, competitive benchmarking, and more than 38,000 data sources worldwide. For more information, please visit http://www.gomez.com/.
Gomez(R) and Gomez.com(R) are registered service marks, and ExperienceFirst(TM), Active Network(TM) XF and Active Last Mile(TM) XF are service marks, of Gomez, Inc. All other trademarks and service marks are the property of their respective owners.Gomez, Inc.
CONTACT: Samantha McGarry of Gomez Inc., +1-781-778-2783,
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