|By Michael Williams||
|August 10, 2014 11:00 AM EDT||
As software consumers, we've become spoiled with the number of choices there are when it comes to open source and freeware. There are so many technologies and vendors out there shouting for attention that you don't often have to look long to find a usable solution. When you're on the other side of the relationship, this means that consumers (in this case, developers) aren't necessarily going to come running because you released new software. You have to find a way to get their attention. One solution is to build, grow and sustain a community.
By building an active community, you can enhance an open source project in several different ways:
- An actively engaged community can provide valuable feedback and can help the development team improve on features, or include ones they may not have considered.
- An active community can push forward the adoption of a project far more rapidly than you could on your own. Developers posting on sites and talking about your work will draw in others. This peer-to-peer support model enables you to be successful far more quickly.
- You can also structure your community to put yourself in a strong position to crowd source skills, such as improving the applicability of a product into diverse areas.
A Community Approach Gives You a Route to Roadmaps
Open source has gotten to a point where it is a trusted vehicle. It encapsulates the power of distributed peer review and transparency to create secure, quality software that can be developed faster and at a lower cost than the development of traditional commercial products.
Why has this trust developed? Because there is a certain trust to be found in being able to see the source code. Even if you never get your hands dirty yourself, it's nice to know that you could.
As a matter of fact, Actuate runs contests for some plug-ins and the product started to move towards Big Data before it really got on the radar, because people were asking for it in our open source community. One of our community's developers wrote a mongoDB extension for a contest before we'd even seen the need for one. That helped push us to start thinking about partnering with Big Data companies to create BIRT ODA connectors for some of the more popular platforms.
A key advantage of an active open source community is it can help you understand the product's requirements in the wider world and help you put in place an achievable and maintainable roadmap to drive forward.
So Where Do You Start?
This all might sound great, but the 1636.4 bitcoin question is how do you build a successful open source community and keep the momentum going?
The first question you have to ask yourself is: What are the most important things you need to do to drive community for your open source project? From a sharing perspective this will depend on what kind of license you opt to choose as to whether you are going to build a small, vibrant community - or the largest community you can.
The license defines the responsibilities placed on third parties in your community, so ensuring you have the right license to sustain the project in the way you choose is essential. Some open source licenses are very permissive, others can be very restrictive. Because of this difference, developers must pay close attention to the licenses of the different software they're using, so I can't stress enough how important this aspect is to the adoption of your product.
You must also give your project a clear value. Remember, just because it says open source on the tin, it doesn't mean other developers will rush to open it. So product design, the APIs, openness and the applicability of that software for the kind of problems people are trying to solve are all key topics you must outline.
Finally you need to get the structure and the organization of the open source project right. If you don't get the foundation right on a house it will fall down. The same goes for an open source project. Make transparency your mantra. Transparency gives a community trust. Make sure you highlight who is behind the project, the variety of ways developers can get involved in the project, what commitment is expected, how the QA and the release process will work, and be sure to open up the roadmap.
You also need to be clear on who is looking at the project. Some will visit because they want free software and want to find out how it works, others will climb aboard because they think it is a project worth supporting - something that can change their world or even THE world. It is these developers who will evangelize for you.
Developers are investing their time in your project, so they need to have a clear picture of how you envision it taking shape. Your vision and their vision should be on and the same, if you are running an effective, engaged community.
The Importance of Senior Management Backing
Even today you might be surprised by the fact that some people just can't put ‘business' and ‘open source' into one sentence. But the reality is that a huge business economy has grown up around the ethos of open source, even to the point that Tesla recently made their code open source. We can see interaction between open source communities and companies commercializing products developed with their input.
Senior management of the project sponsor company has to be clear that open source isn't a business model in itself - it is a way of developing and distributing software, and it is growing in importance. Any business model built around the concept of open source will affect the community and this must be appreciated internally. Senior management must understand why the community is important, what the benefits are and that their interests and concerns are satisfied. An active community has strength in numbers and, if not inspired, community interest will flail, or worse. Bored developers who don't find continually refreshed relevance in your community will vote with their feet.
Set up metrics to track interest. How many developers visit the site? How many sign up? Once signed up how many get actively involved? By producing statistics, you can report back to the executive team on how there is a real link between the growth of the community and the growth in the number of projects springing up around the commercial software.
Building Blocks in Place - Now Grow It
You have launched your community; your next job is to develop it. Get the message out. Ensure that you find developers that will evangelize your project, be it through blogs, social media or presenting at trade shows. Whether they are employees or just members of the community, your evangelists are the folks who will engage your community on a daily basis, allowing for communication with the development team about what direction the community is heading in, and plan how to keep the product heading in that direction.
Make sure your message is clear on your website. You must explain to developers what the project is all about, why they should find it interesting and what skills they can bring to the party. When all of this is clear, developers will feel comfortable sharing your project as a way to help others when the chance arrives. Word of mouth can be a wonderful and powerful thing if you've done everything right.
Don't forget developers like to get their hands dirty, so build tutorials and examples or APIs - and get them out there to be found.
Make sure you have someone on hand to support early adopters. Developers need to be able to connect quickly with internal experts to help with any initial hurdles they may come up against. Initially you will need to run discussion groups and forums, but as your community grows the members will start answering questions for other members. To work with it, the initial users need to know how it works, so communication with these folks is very important.
Cross Pollination Is Key
As long as the product is new and interesting, you will get lots of developers interested in your product and talking about the technology. The thing to watch out for is the steep slope on the other side of the peak. Once your project loses its ‘new' gloss, you will get interest shifting to newer technologies. How do you stay relevant?
Cross pollination will help here. First, set up an outreach program to other communities, have cross-postings, and share information. Partnerships can help keep the momentum going. By linking up you become bigger and stronger and you bring new blood on board.
Secondly, capture the interest of your developers by talking about new cases with new technology. The Internet of Things is hot right now. Recently, we combined forces with Eurotech to provide an end-to-end people counting and environment monitoring system using sensors, Raspberry Pis, and BIRT. We were able to take live sensor data and other data from multiple sources and visualize it in a dashboard allowing meaningful correlations to be made. This has been a huge attention grabber for us, so look at partnering with some companies in this space or other hot spaces to spotlight the usage of your product. Make sure you communicate these new and interesting use cases in the form of presentations and short videos. Place them on YouTube, iClips and Google. By reaching out to developers through these types of methods, you can you will grow the community and retain interest.
Keep Stoking the Fire
Once your open source community is thriving, don't let the fire go out. It's important to ensure that the product fits in on an on-going basis. People are not going to build for something that they think is unnecessary. Of course there will be some member fatigue and drop off along the way, but if you continually engage with your developers - retention will be healthy and new ones will join. Sharing is hard work and requires energy, discipline and commitment. But the results can be phenomenal.
SYS-CON Events announced today that IceWarp will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. IceWarp, the leader of cloud and on-premise messaging, delivers secured email, chat, documents, conferencing and collaboration to today's mobile workforce, all in one unified interface
Aug. 31, 2015 04:00 AM EDT Reads: 396
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
Aug. 31, 2015 02:00 AM EDT Reads: 447
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Aug. 30, 2015 10:00 PM EDT Reads: 344
While many app developers are comfortable building apps for the smartphone, there is a whole new world out there. In his session at @ThingsExpo, Narayan Sainaney, Co-founder and CTO of Mojio, will discuss how the business case for connected car apps is growing and, with open platform companies having already done the heavy lifting, there really is no barrier to entry.
Aug. 30, 2015 05:00 PM EDT Reads: 133
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
Aug. 30, 2015 04:00 PM EDT Reads: 153
SYS-CON Events announced today that Micron Technology, Inc., a global leader in advanced semiconductor systems, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Micron’s broad portfolio of high-performance memory technologies – including DRAM, NAND and NOR Flash – is the basis for solid state drives, modules, multichip packages and other system solutions. Backed by more than 35 years of technology leadership, Micron's memory solutions enable the world's most innovative computing, consumer,...
Aug. 30, 2015 01:30 PM EDT Reads: 223
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies leverage disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advanced analytics, and DevOps to advance innovation and increase agility. Specializing in designing, imple...
Aug. 30, 2015 01:00 PM EDT Reads: 287
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Aug. 30, 2015 10:30 AM EDT Reads: 876
Consumer IoT applications provide data about the user that just doesn’t exist in traditional PC or mobile web applications. This rich data, or “context,” enables the highly personalized consumer experiences that characterize many consumer IoT apps. This same data is also providing brands with unprecedented insight into how their connected products are being used, while, at the same time, powering highly targeted engagement and marketing opportunities. In his session at @ThingsExpo, Nathan Treloar, President and COO of Bebaio, will explore examples of brands transforming their businesses by t...
Aug. 30, 2015 10:15 AM EDT Reads: 226
Through WebRTC, audio and video communications are being embedded more easily than ever into applications, helping carriers, enterprises and independent software vendors deliver greater functionality to their end users. With today’s business world increasingly focused on outcomes, users’ growing calls for ease of use, and businesses craving smarter, tighter integration, what’s the next step in delivering a richer, more immersive experience? That richer, more fully integrated experience comes about through a Communications Platform as a Service which allows for messaging, screen sharing, video...
Aug. 30, 2015 09:15 AM EDT Reads: 620
With the proliferation of connected devices underpinning new Internet of Things systems, Brandon Schulz, Director of Luxoft IoT – Retail, will be looking at the transformation of the retail customer experience in brick and mortar stores in his session at @ThingsExpo. Questions he will address include: Will beacons drop to the wayside like QR codes, or be a proximity-based profit driver? How will the customer experience change in stores of all types when everything can be instrumented and analyzed? As an area of investment, how might a retail company move towards an innovation methodolo...
Aug. 30, 2015 09:15 AM EDT Reads: 442
The Internet of Things (IoT) is about the digitization of physical assets including sensors, devices, machines, gateways, and the network. It creates possibilities for significant value creation and new revenue generating business models via data democratization and ubiquitous analytics across IoT networks. The explosion of data in all forms in IoT requires a more robust and broader lens in order to enable smarter timely actions and better outcomes. Business operations become the key driver of IoT applications and projects. Business operations, IT, and data scientists need advanced analytics t...
Aug. 30, 2015 08:30 AM EDT Reads: 395
A producer of the first smartphones and tablets, presenter Lee M. Williams will talk about how he is now applying his experience in mobile technology to the design and development of the next generation of Environmental and Sustainability Services at ETwater. In his session at @ThingsExpo, Lee Williams, COO of ETwater, will talk about how he is now applying his experience in mobile technology to the design and development of the next generation of Environmental and Sustainability Services at ETwater.
Aug. 30, 2015 07:00 AM EDT Reads: 120
As more and more data is generated from a variety of connected devices, the need to get insights from this data and predict future behavior and trends is increasingly essential for businesses. Real-time stream processing is needed in a variety of different industries such as Manufacturing, Oil and Gas, Automobile, Finance, Online Retail, Smart Grids, and Healthcare. Azure Stream Analytics is a fully managed distributed stream computation service that provides low latency, scalable processing of streaming data in the cloud with an enterprise grade SLA. It features built-in integration with Azur...
Aug. 28, 2015 07:45 PM EDT Reads: 210
Akana has announced the availability of the new Akana Healthcare Solution. The API-driven solution helps healthcare organizations accelerate their transition to being secure, digitally interoperable businesses. It leverages the Health Level Seven International Fast Healthcare Interoperability Resources (HL7 FHIR) standard to enable broader business use of medical data. Akana developed the Healthcare Solution in response to healthcare businesses that want to increase electronic, multi-device access to health records while reducing operating costs and complying with government regulations.
Aug. 26, 2015 07:00 AM EDT Reads: 132
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner, Product Manager of the Omega DevCloud with KORE Telematics Inc., discussed the evolving requirements for developers as IoT matures and conducted a live demonstration of how quickly application development can happen when the need to comply wit...
Aug. 2, 2015 11:15 AM EDT Reads: 553
The Internet of Everything (IoE) brings together people, process, data and things to make networked connections more relevant and valuable than ever before – transforming information into knowledge and knowledge into wisdom. IoE creates new capabilities, richer experiences, and unprecedented opportunities to improve business and government operations, decision making and mission support capabilities.
Aug. 1, 2015 10:00 AM EDT Reads: 478
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Architect for the Internet of Things and Intelligent Systems, described how to revolutionize your archit...
Jul. 30, 2015 07:30 PM EDT Reads: 1,565
MuleSoft has announced the findings of its 2015 Connectivity Benchmark Report on the adoption and business impact of APIs. The findings suggest traditional businesses are quickly evolving into "composable enterprises" built out of hundreds of connected software services, applications and devices. Most are embracing the Internet of Things (IoT) and microservices technologies like Docker. A majority are integrating wearables, like smart watches, and more than half plan to generate revenue with APIs within the next year.
Jul. 30, 2015 02:30 PM EDT Reads: 279
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Opening Keynote at 16th Cloud Expo, Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, d...
Jul. 30, 2015 12:00 PM EDT Reads: 2,229