Welcome!

Industrial IoT Authors: Elizabeth White, Yeshim Deniz, SmartBear Blog, Liz McMillan, Pat Romanski

Related Topics: @CloudExpo, Java IoT, Industrial IoT, Microservices Expo, Microsoft Cloud, Containers Expo Blog

@CloudExpo: Article

Drilling the Data Wells of the Future

Human-generated Big Data could make us rich

Human-generated content is comprised of all the files and e-mails that we create every day, all the presentations, word processing documents, spreadsheets, audio files and other documents our employers ask us to produce hour-by-hour. These are the files that take up the vast majority of digital storage space in most organizations - they are kept for significant amounts of time and have huge amounts of metadata associated with them. Human-generated content is huge, and its metadata is even bigger. Metadata is the information about a file: who might have created it, what type of file it is, what folder it is stored in, who has been reading it and who has access to it. The content and metadata together make up human-generated Big Data.

The problem is that most of us, meaning organizations and governments, are not yet equipped with the tools to exploit human-generated Big Data. The conclusion of a recent survey of over 1,000 Internet experts and other Internet users, published by the Pew Research Centre and the Imagining the Internet Center at Elon University, is that the world may not be ready to properly handle and understand Big Data.[1] These experts have come to the conclusion that the huge quantities of data, which they term "digital exhaust," which will be created by the year 2020 could very well enhance productivity, improve organizational transparency and expand the frontier of the "knowable future." However, they are concerned about whose hands this information is in and whether government or corporations will use this information wisely.

The survey found that "...human and machine analysis of Big Data could improve social, political and economic intelligence by 2020. The rise of what is known as Big Data will facilitate things like real-time forecasting of events; the development of ‘inferential software' that assesses data patterns to project outcomes; and the creation of algorithms for advanced correlations that enable new understanding of the world."

Of those surveyed, 39% of the Internet experts asked agreed with the counterargument to Big Data's benefits, which posited that "Human and machine analysis of Big Data will cause more problems than it solves by 2020. The existence of huge data sets for analysis will engender false confidence in our predictive powers and will lead many to make significant and hurtful mistakes. Moreover, analysis of Big Data will be misused by powerful people and institutions with selfish agendas who manipulate findings to make the case for what they want."

As one of the study's participants, entrepreneur Bryan Trogdon put it: "Big Data is the new oil," observing that, "...the companies, governments, and organizations that are able to mine this resource will have an enormous advantage over those that don't. With speed, agility, and innovation determining the winners and losers, Big Data allows us to move from a mindset of ‘measure twice, cut once' to one of ‘place small bets fast.'"[2]

Jeff Jarvis, professor and blogger, said: "Media and regulators are demonizing Big Data and its supposed threat to privacy. Such moral panics have occurred often thanks to changes in technology. But the moral of the story remains: there is value to be found in this data, value in our newfound ability to share. Google's founders have urged government regulators not to require them to quickly delete searches because, in their patterns and anomalies, they have found the ability to track the outbreak of the flu before health officials could and they believe that by similarly tracking a pandemic, millions of lives could be saved. Demonizing data, big or small, is demonising knowledge, and that is never wise."[3]

Sean Mead, director of analytics at Mead, Mead & Clark, Interbrand said: "Large, publicly available data sets, easier tools, wider distribution of analytics skills, and early stage artificial intelligence software will lead to a burst of economic activity and increased productivity comparable to that of the Internet and PC revolutions of the mid to late 1990s. Social movements will arise to free up access to large data repositories, to restrict the development and use of AIs, and to ‘liberate' AIs."[4]

These are very interesting arguments and they do begin to get to the heart of the matter - which is that our data sets have grown beyond our ability to analyze and process them without sophisticated automation. We simply have to rely on technology to analyze and cope with this enormous wave of content and metadata.

Analyzing human-generated Big Data has enormous potential. More than potential, harnessing the power of metadata has become essential to manage and protect human-generated content. File shares, emails, and intranets have made it so easy for end users to save and share files that organizations now have more human-generated content than they can sustainably manage and protect using small data thinking. Many organizations face real problems because questions that could be answered 15 years ago on smaller, more static data sets can no longer be answered. These questions include: Where does critical data reside, who accesses it, and who should have access to it? As a consequence, IDC estimates that only half the data that should be protected is protected.

The problem is compounded with cloud-based file sharing, as these services create yet another growing store of human-generated content requiring management and protection - one that lies outside corporate infrastructure with different controls and management processes.

David Weinberger of Harvard University's Berkman Center said: "We are just beginning to understand the range of problems Big Data can solve, even though it means acknowledging that we're less unpredictable, free, madcap creatures than we'd like to think. If harnessing the power of human generated big data can make data protection and management less unpredictable, free, and madcap, organizations will be grateful.

References

  1. http://www.elon.edu/e-web/predictions/expertsurveys/2012survey/future_Big_Data_2020.xhtml
  2. http://pewinternet.org/Reports/2012/Future-of-Big-Data/Overview.aspx
  3. http://pewinternet.org/Reports/2012/Future-of-Big-Data/Overview.aspx
  4. http://pewinternet.org/Reports/2012/Future-of-Big-Data/Overview.aspx

More Stories By Rob Sobers

Rob Sobers is a designer, web developer, and technical marketing manager for Varonis, where he oversees the company's online marketing strategy. He writes a popular blog on software and security at accidentalhacker.com and is co-author of the book "Learn Ruby the Hard Way", which has been used by thousands of students to learn the Ruby programming language. Rob is a 12-year technology industry veteran and, prior to joining Varonis, held positions in software engineering, design, and professional services.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
Artificial intelligence, machine learning, neural networks. We’re in the midst of a wave of excitement around AI such as hasn’t been seen for a few decades. But those previous periods of inflated expectations led to troughs of disappointment. Will this time be different? Most likely. Applications of AI such as predictive analytics are already decreasing costs and improving reliability of industrial machinery. Furthermore, the funding and research going into AI now comes from a wide range of com...
In this presentation, Striim CTO and founder Steve Wilkes will discuss practical strategies for counteracting fraud and cyberattacks by leveraging real-time streaming analytics. In his session at @ThingsExpo, Steve Wilkes, Founder and Chief Technology Officer at Striim, will provide a detailed look into leveraging streaming data management to correlate events in real time, and identify potential breaches across IoT and non-IoT systems throughout the enterprise. Strategies for processing massive ...
SYS-CON Events announced today that GrapeUp, the leading provider of rapid product development at the speed of business, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market acr...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
SYS-CON Events announced today that Ayehu will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara California. Ayehu provides IT Process Automation & Orchestration solutions for IT and Security professionals to identify and resolve critical incidents and enable rapid containment, eradication, and recovery from cyber security breaches. Ayehu provides customers greater control over IT infras...
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business...
SYS-CON Events announced today that Cloud Academy named "Bronze Sponsor" of 21st International Cloud Expo which will take place October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara, CA. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud com...
SYS-CON Events announced today that CA Technologies has been named "Platinum Sponsor" of SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business - from apparel to energy - is being rewritten by software. From planning to development to management to security, CA creates software that fuels transformation for companies in the applic...
We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.
Amazon started as an online bookseller 20 years ago. Since then, it has evolved into a technology juggernaut that has disrupted multiple markets and industries and touches many aspects of our lives. It is a relentless technology and business model innovator driving disruption throughout numerous ecosystems. Amazon’s AWS revenues alone are approaching $16B a year making it one of the largest IT companies in the world. With dominant offerings in Cloud, IoT, eCommerce, Big Data, AI, Digital Assista...
SYS-CON Events announced today that Enzu will exhibit at SYS-CON's 21st Int\ernational Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive advantage. By offering a suite of proven hosting and management services, Enzu wants companies to focus on the core of their ...
Multiple data types are pouring into IoT deployments. Data is coming in small packages as well as enormous files and data streams of many sizes. Widespread use of mobile devices adds to the total. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists looked at the tools and environments that are being put to use in IoT deployments, as well as the team skills a modern enterprise IT shop needs to keep things running, get a handle on all this data, and deliver...
In his session at @ThingsExpo, Eric Lachapelle, CEO of the Professional Evaluation and Certification Board (PECB), provided an overview of various initiatives to certify the security of connected devices and future trends in ensuring public trust of IoT. Eric Lachapelle is the Chief Executive Officer of the Professional Evaluation and Certification Board (PECB), an international certification body. His role is to help companies and individuals to achieve professional, accredited and worldwide re...
IoT solutions exploit operational data generated by Internet-connected smart “things” for the purpose of gaining operational insight and producing “better outcomes” (for example, create new business models, eliminate unscheduled maintenance, etc.). The explosive proliferation of IoT solutions will result in an exponential growth in the volume of IoT data, precipitating significant Information Governance issues: who owns the IoT data, what are the rights/duties of IoT solutions adopters towards t...
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, discussed some of the security challenges of the IoT infrastructure and related how these aspects impact Smart Living. The material was delivered interac...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...