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IBM Announces Massive SOA / Web Services Initiative
Mills, Senior Vice President and Group Executive, IBM Software Group, Heads Up IBM Frontal Assault on SOA

IBM is embracing SOA...in a bear hug. In a teleconference today fronted by Steve Mills (pictured), Senior Vice President and Group Executive, IBM Software Group and the General Manager of WebSphere, Robert LeBlanc, it was manifestly apparent that the company – which considers itself the world's leading provider of technologies that support Business Integration and Business Process Integration – is not looking over its shoulder, not at Oracle nor anyone else. And IBM Global Services turns out to be the secret ingredient of Blue's software portfolio "realignment."

The call was intended to be the public "coming out" of IBM's massive new Software & Services "double whammy" and it certainly lived up to all expectations. Never before had so many new pieces of the enterprise software jigsaw been presented by one company at one and the same time. The participating journalists may have tripped over some of the many new product names like "WebSphere Enterprise Service Bus" and "WebSphere Process Server," but not Mills and LeBlanc.

Continued on next page... 

Steve Mills was appointed Senior Vice President and Group Executive, IBM Software, in July 2000. In this capacity, he is responsible for shaping IBM's overall software strategy and directing IBM's $14 billion software business.

IBM's industry-leading middleware products power the e-business infrastructures of virtually every mid- to large-size company in the world, and IBM holds the number one or two position in marketshare in all major software markets in which it competes according to industry analysts.

 Today, Mr. Mills is leading the next phase of IBM's software strategy, through which IBM is delivering industry-specific middleware solutions to customers in 12 key industries. This includes the development and marketing of new industry-specific offerings as well as aligning IBM's software salesforce (the world's largest direct sales and support team, with more than 13,000 people) along technical and industry lines. In addition, Mr. Mills is leading a series of programs for Independent Software Vendors (ISVs) to help them deliver industry-vertical applications running on IBM's middleware.

Mr. Mills has played a leading role in the growth of IBM Software Group since its inception in 1995. He was General Manager of IBM Software Group Strategy and Solutions, responsible for IBM's strategy for middleware and software solutions for e-business, as well as managing business units for Business Intelligence Solutions, Pervasive Computing, e-Commerce Solutions, and Solution Technologies

He joined the Programming Systems line of business in 1989 as Programming Systems Director of Operations. He was named Assistant General Manager, Finance and Planning, for that organization in December 1990, and in December 1992 became General Manager of the division's Santa Teresa Laboratory. In 1993 he became General Manager of IBM's Software Solutions Division.

About WebSphere News Desk
WebSphere Journal News Desk trawls the world of e-commerce technologies for news and innovations and presents IT professionals with updates on technology trends, products, and services in the WebSphere family.

YOUR FEEDBACK
What? wrote: "The last time I was this excited about a new SDK was probably when .NET 2.0 came out" OK, that's the funniest thing I think I've ever read in one of these articles. I didn't realize how completely sarcastic it was, but then I imagined Lewis Black reading it out loud and it finally made sense. This whole article is supposed to be a joke. If that's the case, I guess I'll play along: "Needless to say, my hopes and dreams came crumbling down when I realized that this new fangled iPhone device contained an operating system, and if that isn't bad enough, one that was based on some kinda open source garbage - not even windows CE (the nerve!). So I threw the thing out, and promptly started working on SharePoint Unleashed 2nd ed. where at least nobody has the gaul to use an undocumented API. Why are these people doing that? Huh? Why did they have to go and do that? I mean, wait for the...
spinron wrote: Having bought and read the pre-release version of the book discussed here ("Rough-Cuts" edition, available on O'Reilly's site for $20), I tend to disagree with Kevin's opinion and lean more towards the book's author's view that the "unofficial" SDK, or the at least the API represented in it, are likely to more-or-less remain equivalent to the ones that would be exposed by the official Apple iPhone SDK. The iPhone platform implements a subset of the Mac OS X API which the book describes quite nicely. Why on earth would Apple want to re-invent a new API just for the iPhone SDK, after it's worked so hard to perfect its API over a decade? For spite, just to break the existing applications and necessitate a rewrite? Not a strong argument here. Seriously, get the rough-cuts edition now and read it. Consider it a preview for the official SDK. Most of the material it discusses is likely to rema...
Endre Stølsvik wrote: I think this blog entry is stupid. If you're correct, and the book is about jailbroken iPhones, I think it is really cool of O'Reilly to flip the finger at Apple's idiotic attitude. "Confusing the developers" - are you insane or something? Do you believe that you are the only "developer" with more than about 6 brain cells? A "developer" that starts coding on an iPhone without realizing what he's really up against must be fully brain damaged. No, no one will be confuzed. Seriously. ColdFusion Developer's Journal - wow..
germ wrote: Hello? There are a million hacked iPhones out there. Hacking the iPhone is the only reason to buy it.
Brett wrote: Surely they can cater for the reality of iPhone usage in the market ? Hacking the phone and breaking the software license agreement isn't necessarily bad or illegal.. depends who you talk to... There are laws that support the consumer's rights to reverse-engineer their device, or to make changes to allow moving to a different carrier (eg the Digital Millennium Copyright Act). Just because it conflicts with the user's agreement with Apple doesn't make it a 'bad thing', it just means they might have to deal with some contractual consequences, or not...
Pedro wrote: "How many potential developers might stumble upon the information on O'Reilly's site, follow the instructions to start coding, only to eventually realize that customers with unhacked phones can't run their apps??" I think that a person that starts writing code without even notice that it will work only with jailbreaked phones don't have any idea about iphone development and doesn't even deserve the "developer" title.
iPhone News Desk wrote: So is O'Reilly actually condoning the hacking of the phones? O'Reilly has had a long and prestigious history as being the ultimate source for *nix manuals, including many books that became so dogeared I actually bought multiple copies, including dozens of 'in a nutshell' books.
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