Welcome!

Industrial IoT Authors: Elizabeth White, Pat Romanski, Liz McMillan, Jeev Trika, Scott Allen

Related Topics: Industrial IoT, Agile Computing

Industrial IoT: Blog Post

Start Being Visible and Valuable in One Minute

Nine interactions that happen in a minute (and getting good at them)

Personal Branding on Ulitzer

Time is a scarcity.  We’re moving, receiving, listening, answering and engaging at speeds faster than ever before.  Have you ever watched a video longer than one minute and become impatient? Proof positive that we must accelerate to even participate!

The Value of One Minute
To realize
The value of one minute:
Ask a person
Who has missed  the train, bus or plane.

In less than one minute, we make a lasting first impression.  The AICI (Association of Image Consultants International) publishes that it happens in the first 7 to 15 seconds.  We make judgments on education, social economic status and intelligence.

Here are 9 ways to exude and engage your brand in a way that makes you viable when your visible and engages others to speak positively on your behalf.

9 interactions that happen in a minute (and getting good at them)

Start being visible and valuable in one minute 1.  Become good at introductions. Know what you do and who you do it well with.  In less than a minute, you must be good at answering the question “what do you do” (without using  your title – the person that can explain it and connect the dots for others is seen as engaging and confident as opposed to the person who throws out the title with presumptions and assumptions). Yet, keep it short and then ask them “what is it you do”?  Focus on them, utilize a FORMULA for conversations and you’ll be remembered as a great conversationalist.

2.  Become good at answering the question – what have you been up to lately? What can you say that will really shine the most positive light on who you are?  Answer that question before you’re asked and when you quickly respond and turn it back to them – you’ll be memorable.

3.  As you engage others, keep in mind the question – “what can I do to make you feel as important as I think you are.” This is about being genuine so make sure you are engaging, connecting with those whom you would really like to know.  And, keep in mind that they are tuned into the radio station WIIFM (What’s in it for me?) so engage them in a way that answers that question.

Start being Visible and Valuable in One Minute 4.  Get good command of your body language. It’s true eye contact, a firm handshake, dress for inclusion (look like you belong where you are and at the position you hold or desire) –speak volumes for you.

5.  Get good command of your voice. Even with one-on-one conversations, “Ummms, you knows, stuff like that, what’s his name, whatever” along with the overuse of “awesome, amazing, cool, excellent, delighted” detract from any positive impact you may be making.  Like swimming, you must practice and ‘do it’ and not just read about how to get better at this.

6.  Get good at remembering people’s names, information and interests. People really talk positively about people who notice and value them.

7.  Be up to speed on techno-etiquette. Much as we are time-deprived, refrain from texting in the middle of a conversation with someone (or reading a text or email).  In less than a minute, it’s speaking volumes that “there might be something more important than you here – let me check”. Silence your phone in meetings and keep it “on your person”.  In your hand you can silence a vibration or leave the room if necessary.  Do not answer a call in room when someone else is talking or presenting – talk about garnering an impression of being “rude” instantly.Be Visible and Valuable in One Minute

Use an email signature with your contact information on there.  It reflects poorly on you if someone wants to call you and they cannot even find your phone number on the bottom of your email. Refrain from being the person of “a thousand links”.  Keep one or two active links on your email signature and your social network links and you’re good.  Keep an up to date signature and you’re great!

8.  Leave helpful messages.
The person that says “it’s me” or “call me” loses.  Start with your phone number then: helpful piece of information or call to action; how to avoid telephone tag or what to do next and best number to call you at and time.

9.  Say thank you. At the end of an email, transaction, contact, or conversation, always say thank you.  It can be as simple as “thank you for this meeting” or to “I appreciate you taking this moment to listen” or “I’m grateful that we’ve met”.  The person who takes it one step further and reduces it down to writing (nothing elaborate – a fast note dropped in the mail will be remembered) will stand out.  And, while electronic thank you’s are great – physical ones beat them all and personal ones create the most positive memories.

I know – not rocket science – at all.  Yet, there’s a huge difference between knowing and doing.  Knowledge is not power, applied knowledge is. What will you apply today?

Cross-posted on TheBuzz101

Read the original blog entry...

More Stories By Maria Elena Duron

Maria Elena Duron is chief buzz officer, coach and speaker with buzz2bucks.com. Buzz2Bucks | a word of mouth firm serves as the community manager around your personal or business brand online and offline, and coaches community managers on how to be buzz-worthy. Buzz2Bucks is known for the talk that yields profits. She is author of the book "Mouth to Mouth Marketing" and the ebook "Social I.R.A." She's been quoted as a marketing and word of mouth expert by Entrepreneur Magazine and contributes to several publications and is the creator of #brandchat, a weekly twitter conversation about all aspects of branding. She broadcasts weekly as the business coach with CBS7. Duron will speak at the 2009 Massachusetts Conference for Women

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
Basho Technologies has announced the latest release of Basho Riak TS, version 1.3. Riak TS is an enterprise-grade NoSQL database optimized for Internet of Things (IoT). The open source version enables developers to download the software for free and use it in production as well as make contributions to the code and develop applications around Riak TS. Enhancements to Riak TS make it quick, easy and cost-effective to spin up an instance to test new ideas and build IoT applications. In addition to...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
“delaPlex Software provides software outsourcing services. We have a hybrid model where we have onshore developers and project managers that we can place anywhere in the U.S. or in Europe,” explained Manish Sachdeva, CEO at delaPlex Software, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
From wearable activity trackers to fantasy e-sports, data and technology are transforming the way athletes train for the game and fans engage with their teams. In his session at @ThingsExpo, will present key data findings from leading sports organizations San Francisco 49ers, Orlando Magic NBA team. By utilizing data analytics these sports orgs have recognized new revenue streams, doubled its fan base and streamlined costs at its stadiums. John Paul is the CEO and Founder of VenueNext. Prior ...
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm ...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
Big Data engines are powering a lot of service businesses right now. Data is collected from users from wearable technologies, web behaviors, purchase behavior as well as several arbitrary data points we’d never think of. The demand for faster and bigger engines to crunch and serve up the data to services is growing exponentially. You see a LOT of correlation between “Cloud” and “Big Data” but on Big Data and “Hybrid,” where hybrid hosting is the sanest approach to the Big Data Infrastructure pro...
"My role is working with customers, helping them go through this digital transformation. I spend a lot of time talking to banks, big industries, manufacturers working through how they are integrating and transforming their IT platforms and moving them forward," explained William Morrish, General Manager Product Sales at Interoute, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
With 15% of enterprises adopting a hybrid IT strategy, you need to set a plan to integrate hybrid cloud throughout your infrastructure. In his session at 18th Cloud Expo, Steven Dreher, Director of Solutions Architecture at Green House Data, discussed how to plan for shifting resource requirements, overcome challenges, and implement hybrid IT alongside your existing data center assets. Highlights included anticipating workload, cost and resource calculations, integrating services on both sides...
"We are a well-established player in the application life cycle management market and we also have a very strong version control product," stated Flint Brenton, CEO of CollabNet,, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Unless your company can spend a lot of money on new technology, re-engineering your environment and hiring a comprehensive cybersecurity team, you will most likely move to the cloud or seek external service partnerships. In his session at 18th Cloud Expo, Darren Guccione, CEO of Keeper Security, revealed what you need to know when it comes to encryption in the cloud.
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
What are the successful IoT innovations from emerging markets? What are the unique challenges and opportunities from these markets? How did the constraints in connectivity among others lead to groundbreaking insights? In her session at @ThingsExpo, Carmen Feliciano, a Principal at AMDG, will answer all these questions and share how you can apply IoT best practices and frameworks from the emerging markets to your own business.
Ask someone to architect an Internet of Things (IoT) solution and you are guaranteed to see a reference to the cloud. This would lead you to believe that IoT requires the cloud to exist. However, there are many IoT use cases where the cloud is not feasible or desirable. In his session at @ThingsExpo, Dave McCarthy, Director of Products at Bsquare Corporation, will discuss the strategies that exist to extend intelligence directly to IoT devices and sensors, freeing them from the constraints of ...