|By Peter Reynolds, Tony Jewtushenko||
|September 19, 2005 03:00 PM EDT||
Much time, energy, and commitment are required to develop and sell successful software products and Web-based services. Most products of this type are initially developed for a specific language and locale (e.g., U.S. English). To maximize return on investment, products can be customized so they may be available to the largest possible market - the global market. This customization process is known as localization.
Localization includes not only translation of the displayed text, but also adaptation of a product to comply with a country's cultural and legal practices. Examples of cultural conventions include date/time formats, postal address formats, font sizes, appropriateness of colors, numeric or currency formats and symbols, culturally appropriate icons or graphics, etc. The diversity of software platforms and technologies means that tools and technologies that support localization are also diverse and are frequently incompatible with each other. Industry standards drive process and technology efficiencies, and OASIS XLIFF (XML Localization Interchange File Format) has emerged as a standard interchange file format for localization-related data and metadata. This article will introduce the process of localization and summarize the challenges and issues facing those who localize. It will illustrate how XLIFF addresses many of the challenges and issues with descriptions of its architecture, provide examples of how to use it in real life, and discuss how it was developed and where it goes from here.
Localization: A Brief Overview
Having a product available in a different language increases the potential market into which it can be sold. Microsoft, IBM, and Oracle earn more than 60 percent of their sales from international markets. IBM recently reported that 70 percent of Web users speak a primary language other English. Within the United States, 18 percent of the population speak a language other than English at home. The Canadian Translation Bureau has reported that Canada represents 4 to 8 percent of the global translation services market with only 0.5 percent of the world's population.
The software localization industry was born in the mid 1980s as a result of the personal computer revolution. Early projects were very engineering intensive. Software developers would usually throw the final version of the application over the proverbial wall and expect the localization team to do the rest. The user interface and functional code were in the same file, which meant that functionality problems would often be introduced during the translation process. Before translation could begin, a software engineer would first need to change the character set code pages to ensure that software could be translated into the target language. Separating code from the UI required significant software development and localization resources. Physically and logically partitioning the UI data into separate resource containers reduced the severity and frequency of functionality defects introduced by the localization process.
The introduction of the Unicode character set standard and the growing emphasis on internationalization as a standard component of the software engineering practice was a very significant benefit to reducing the time and cost of localization. Internationalization is the process of developing software in such a way that it can run in different international environments without adapting or recompiling the code. Unicode introduced a common character set code page, and it is one of the corner-stones of software internationalization. The World Wide Web Consortium's (W3C) specifications and guidelines have addressed localization issues such as the separation of code and UI, character set issues, and date and time formatting. Cultural and economic factors are motivating many organizations to design and adapt their products for delivery to the global markets.
Today global markets are not content to wait months or even weeks for locally adapted software to be made available to them, so localization must now be done in parallel with the core product development. "Throwing software over the wall" to be localized after a product is sold is no longer an option.
The Internet introduces new challenges into the localization process by enabling more complex distribution models. Products and content are rolled out simultaneously throughout the global markets. The proliferation of diverse architectural frameworks and technologies upon which Internet and e-business applications are built has resulted in different degrees of complexity in both the core development and in localization.
Throughout its history, the localization industry addressed these business challenges through improvements in tools and processes delivered by competing vendors. Their solutions addressed specific technical or process requirements, but were rarely interoperable, which often resulted in vendor lock-in. With XLIFF, the localization industry got together to find a solution to some of the challenges that the industry is now facing.
Localization Challenges Addressed by XLIFF
XLIFF has already provided solutions to difficult localization challenges, including the following.
Challenge: Many different file formats to localize - The typical localization project is composed of data stored within many unique resource formats. Building tools to support the localization of these formats is costly and inefficient.
Solution: Transform or extract all localizable resources, regardless of native format, into XLIFF containers. For example, before XLIFF existed, one major database and enterprise software vendor localized 32 unique resource formats. Some of the formats were proprietary, others were legacy, but most were industry standards (i.e., Java List Resource and Property Resource Bundles, Windows RC Data, .html, .jsp, and various XML). Additionally, each new release introduced additional resource formats, usually XML-based, but each required extensive retooling of the localization tools, which lead to quality problems and scheduling delays. To reduce the retooling work and its consequences, the core development teams were given the responsibility of extracting or transforming the new resource formats to XLIFF before handing off for translation. Three years and three major releases later, the number of unique resource formats supported by the localization tools was reduced from 32 to a much more manageable 17. Additionally, by adopting XLIFF, the tools development team was able to shift resources that had been dedicated to retooling onto building new cost-saving enhancements such as XLIFF's built-in suggested translations features. Listing 1 is an example of a Java properties file and its XLIFF representation.
Challenge: Lack of version management metadata in native resource containers - Localization projects often run concurrently with core development projects, which means that resource files will be made of up of multiple versions or milestones. Version management at the segment level (a segment is the smallest discrete unit of translatable text) is a very useful feature if your goal is to maximize the reuse of previous translations. Web content is often dynamic, and multilingual content must be kept in sync in order to maintain quality. Few if any native resource containers provide a means of tracking the version of the content.
Solution: XLIFF provides metadata structures for tracking versions of source and translated content.
Challenge: Lack of workflow metadata in native resources - During the localization process, data passes through many different hands. Data to be localized is typically externalized by software publishers and handed off to a localization service provider, who in turn may hand it over to translation subcontractors. At each stage of the process, the types of data required are unique to the particular phase (source/target text, Translation Memory, Machine Translation, Termbase, etc.). Introducing automation into a development process saves money and resources and improves quality by ensuring the reproducibility of the process. Native resource files don't usually contain mechanisms for tracking the stage of the process at which changes were introduced to the localization process.
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
Apr. 26, 2015 03:00 PM EDT Reads: 2,515
SYS-CON Events announced today that Ciqada will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Ciqada™ makes it easy to connect your products to the Internet. By integrating key components - hardware, servers, dashboards, and mobile apps - into an easy-to-use, configurable system, your products can quickly and securely join the internet of things. With remote monitoring, control, and alert messaging capability, you will meet your customers' needs of tomorrow - today! Ciqada. Let your products take flight. For more inform...
Apr. 26, 2015 03:00 PM EDT Reads: 1,934
Health care systems across the globe are under enormous strain, as facilities reach capacity and costs continue to rise. M2M and the Internet of Things have the potential to transform the industry through connected health solutions that can make care more efficient while reducing costs. In fact, Vodafone's annual M2M Barometer Report forecasts M2M applications rising to 57 percent in health care and life sciences by 2016. Lively is one of Vodafone's health care partners, whose solutions enable older adults to live independent lives while staying connected to loved ones. M2M will continue to gr...
Apr. 26, 2015 03:00 PM EDT Reads: 1,535
SYS-CON Events announced today that GENBAND, a leading developer of real time communications software solutions, has been named “Silver Sponsor” of SYS-CON's WebRTC Summit, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. The GENBAND team will be on hand to demonstrate their newest product, Kandy. Kandy is a communications Platform-as-a-Service (PaaS) that enables companies to seamlessly integrate more human communications into their Web and mobile applications - creating more engaging experiences for their customers and boosting collaboration and productiv...
Apr. 26, 2015 02:00 PM EDT Reads: 2,752
Dave will share his insights on how Internet of Things for Enterprises are transforming and making more productive and efficient operations and maintenance (O&M) procedures in the cleantech industry and beyond. Speaker Bio: Dave Landa is chief operating officer of Cybozu Corp (kintone US). Based in the San Francisco Bay Area, Dave has been on the forefront of the Cloud revolution driving strategic business development on the executive teams of multiple leading Software as a Services (SaaS) application providers dating back to 2004. Cybozu's kintone.com is a leading global BYOA (Build Your O...
Apr. 26, 2015 02:00 PM EDT Reads: 1,579
The best mobile applications are augmented by dedicated servers, the Internet and Cloud services. Mobile developers should focus on one thing: writing the next socially disruptive viral app. Thanks to the cloud, they can focus on the overall solution, not the underlying plumbing. From iOS to Android and Windows, developers can leverage cloud services to create a common cross-platform backend to persist user settings, app data, broadcast notifications, run jobs, etc. This session provides a high level technical overview of many cloud services available to mobile app developers, includi...
Apr. 26, 2015 02:00 PM EDT Reads: 1,429
SYS-CON Events announced today that BroadSoft, the leading global provider of Unified Communications and Collaboration (UCC) services to operators worldwide, has been named “Gold Sponsor” of SYS-CON's WebRTC Summit, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. BroadSoft is the leading provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol networks. The Company’s core communications platform enables the delivery of a range of enterprise and consumer calling...
Apr. 26, 2015 01:30 PM EDT Reads: 2,562
While not quite mainstream yet, WebRTC is starting to gain ground with Carriers, Enterprises and Independent Software Vendors (ISV’s) alike. WebRTC makes it easy for developers to add audio and video communications into their applications by using Web browsers as their platform. But like any market, every customer engagement has unique requirements, as well as constraints. And of course, one size does not fit all. In her session at WebRTC Summit, Dr. Natasha Tamaskar, Vice President, Head of Cloud and Mobile Strategy at GENBAND, will explore what is needed to take a real time communications ...
Apr. 26, 2015 01:00 PM EDT Reads: 1,801
What exactly is a cognitive application? In her session at 16th Cloud Expo, Ashley Hathaway, Product Manager at IBM Watson, will look at the services being offered by the IBM Watson Developer Cloud and what that means for developers and Big Data. She'll explore how IBM Watson and its partnerships will continue to grow and help define what it means to be a cognitive service, as well as take a look at the offerings on Bluemix. She will also check out how Watson and the Alchemy API team up to offer disruptive APIs to developers.
Apr. 26, 2015 12:00 PM EDT Reads: 1,869
The IoT Bootcamp is coming to Cloud Expo | @ThingsExpo on June 9-10 at the Javits Center in New York. Instructor. Registration is now available at http://iotbootcamp.sys-con.com/ Instructor Janakiram MSV previously taught the famously successful Multi-Cloud Bootcamp at Cloud Expo | @ThingsExpo in November in Santa Clara. Now he is expanding the focus to Janakiram is the founder and CTO of Get Cloud Ready Consulting, a niche Cloud Migration and Cloud Operations firm that recently got acquired by Aditi Technologies. He is a Microsoft Regional Director for Hyderabad, India, and one of the f...
Apr. 26, 2015 12:00 PM EDT Reads: 1,678
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal today!
Apr. 26, 2015 12:00 PM EDT Reads: 2,329
WebRTC is an up-and-coming standard that enables real-time voice and video to be directly embedded into browsers making the browser a primary user interface for communications and collaboration. WebRTC runs in a number of browsers today and is currently supported in over a billion installed browsers globally, across a range of platform OS and devices. Today, organizations that choose to deploy WebRTC applications and use a host machine that supports audio through USB or Bluetooth can use Plantronics products to connect and transit or receive the audio associated with the WebRTC session.
Apr. 26, 2015 12:00 PM EDT Reads: 1,913
As enterprises move to all-IP networks and cloud-based applications, communications service providers (CSPs) – facing increased competition from over-the-top providers delivering content via the Internet and independently of CSPs – must be able to offer seamless cloud-based communication and collaboration solutions that can scale for small, midsize, and large enterprises, as well as public sector organizations, in order to keep and grow market share. The latest version of Oracle Communications Unified Communications Suite gives CSPs the capability to do just that. In addition, its integration ...
Apr. 26, 2015 11:30 AM EDT Reads: 4,429
SYS-CON Media announced today that @ThingsExpo Blog launched with 7,788 original stories. @ThingsExpo Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @ThingsExpo Blog can be bookmarked. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.
Apr. 26, 2015 11:00 AM EDT Reads: 2,573
The world's leading Cloud event, Cloud Expo has launched Microservices Journal on the SYS-CON.com portal, featuring over 19,000 original articles, news stories, features, and blog entries. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. Microservices Journal offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. Follow new article posts on Twitter at @MicroservicesE
Apr. 26, 2015 11:00 AM EDT Reads: 2,117
SYS-CON Events announced today that robomq.io will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. robomq.io is an interoperable and composable platform that connects any device to any application. It helps systems integrators and the solution providers build new and innovative products and service for industries requiring monitoring or intelligence from devices and sensors.
Apr. 26, 2015 11:00 AM EDT Reads: 2,105
Wearable technology was dominant at this year’s International Consumer Electronics Show (CES) , and MWC was no exception to this trend. New versions of favorites, such as the Samsung Gear (three new products were released: the Gear 2, the Gear 2 Neo and the Gear Fit), shared the limelight with new wearables like Pebble Time Steel (the new premium version of the company’s previously released smartwatch) and the LG Watch Urbane. The most dramatic difference at MWC was an emphasis on presenting wearables as fashion accessories and moving away from the original clunky technology associated with t...
Apr. 26, 2015 11:00 AM EDT Reads: 2,117
SYS-CON Events announced today that Litmus Automation will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Litmus Automation’s vision is to provide a solution for companies that are in a rush to embrace the disruptive Internet of Things technology and leverage it for real business challenges. Litmus Automation simplifies the complexity of connected devices applications with Loop, a secure and scalable cloud platform.
Apr. 26, 2015 11:00 AM EDT Reads: 1,758
In 2015, 4.9 billion connected "things" will be in use. By 2020, Gartner forecasts this amount to be 25 billion, a 410 percent increase in just five years. How will businesses handle this rapid growth of data? Hadoop will continue to improve its technology to meet business demands, by enabling businesses to access/analyze data in real time, when and where they need it. Cloudera's Chief Technologist, Eli Collins, will discuss how Big Data is keeping up with today's data demands and how in the future, data and analytics will be pervasive, embedded into every workflow, application and infra...
Apr. 26, 2015 11:00 AM EDT Reads: 1,478
As Marc Andreessen says software is eating the world. Everything is rapidly moving toward being software-defined – from our phones and cars through our washing machines to the datacenter. However, there are larger challenges when implementing software defined on a larger scale - when building software defined infrastructure. In his session at 16th Cloud Expo, Boyan Ivanov, CEO of StorPool, will provide some practical insights on what, how and why when implementing "software-defined" in the datacenter.
Apr. 26, 2015 11:00 AM EDT Reads: 1,633