|By Peter Reynolds, Tony Jewtushenko||
|September 19, 2005 03:00 PM EDT||
Much time, energy, and commitment are required to develop and sell successful software products and Web-based services. Most products of this type are initially developed for a specific language and locale (e.g., U.S. English). To maximize return on investment, products can be customized so they may be available to the largest possible market - the global market. This customization process is known as localization.
Localization includes not only translation of the displayed text, but also adaptation of a product to comply with a country's cultural and legal practices. Examples of cultural conventions include date/time formats, postal address formats, font sizes, appropriateness of colors, numeric or currency formats and symbols, culturally appropriate icons or graphics, etc. The diversity of software platforms and technologies means that tools and technologies that support localization are also diverse and are frequently incompatible with each other. Industry standards drive process and technology efficiencies, and OASIS XLIFF (XML Localization Interchange File Format) has emerged as a standard interchange file format for localization-related data and metadata. This article will introduce the process of localization and summarize the challenges and issues facing those who localize. It will illustrate how XLIFF addresses many of the challenges and issues with descriptions of its architecture, provide examples of how to use it in real life, and discuss how it was developed and where it goes from here.
Localization: A Brief Overview
Having a product available in a different language increases the potential market into which it can be sold. Microsoft, IBM, and Oracle earn more than 60 percent of their sales from international markets. IBM recently reported that 70 percent of Web users speak a primary language other English. Within the United States, 18 percent of the population speak a language other than English at home. The Canadian Translation Bureau has reported that Canada represents 4 to 8 percent of the global translation services market with only 0.5 percent of the world's population.
The software localization industry was born in the mid 1980s as a result of the personal computer revolution. Early projects were very engineering intensive. Software developers would usually throw the final version of the application over the proverbial wall and expect the localization team to do the rest. The user interface and functional code were in the same file, which meant that functionality problems would often be introduced during the translation process. Before translation could begin, a software engineer would first need to change the character set code pages to ensure that software could be translated into the target language. Separating code from the UI required significant software development and localization resources. Physically and logically partitioning the UI data into separate resource containers reduced the severity and frequency of functionality defects introduced by the localization process.
The introduction of the Unicode character set standard and the growing emphasis on internationalization as a standard component of the software engineering practice was a very significant benefit to reducing the time and cost of localization. Internationalization is the process of developing software in such a way that it can run in different international environments without adapting or recompiling the code. Unicode introduced a common character set code page, and it is one of the corner-stones of software internationalization. The World Wide Web Consortium's (W3C) specifications and guidelines have addressed localization issues such as the separation of code and UI, character set issues, and date and time formatting. Cultural and economic factors are motivating many organizations to design and adapt their products for delivery to the global markets.
Today global markets are not content to wait months or even weeks for locally adapted software to be made available to them, so localization must now be done in parallel with the core product development. "Throwing software over the wall" to be localized after a product is sold is no longer an option.
The Internet introduces new challenges into the localization process by enabling more complex distribution models. Products and content are rolled out simultaneously throughout the global markets. The proliferation of diverse architectural frameworks and technologies upon which Internet and e-business applications are built has resulted in different degrees of complexity in both the core development and in localization.
Throughout its history, the localization industry addressed these business challenges through improvements in tools and processes delivered by competing vendors. Their solutions addressed specific technical or process requirements, but were rarely interoperable, which often resulted in vendor lock-in. With XLIFF, the localization industry got together to find a solution to some of the challenges that the industry is now facing.
Localization Challenges Addressed by XLIFF
XLIFF has already provided solutions to difficult localization challenges, including the following.
Challenge: Many different file formats to localize - The typical localization project is composed of data stored within many unique resource formats. Building tools to support the localization of these formats is costly and inefficient.
Solution: Transform or extract all localizable resources, regardless of native format, into XLIFF containers. For example, before XLIFF existed, one major database and enterprise software vendor localized 32 unique resource formats. Some of the formats were proprietary, others were legacy, but most were industry standards (i.e., Java List Resource and Property Resource Bundles, Windows RC Data, .html, .jsp, and various XML). Additionally, each new release introduced additional resource formats, usually XML-based, but each required extensive retooling of the localization tools, which lead to quality problems and scheduling delays. To reduce the retooling work and its consequences, the core development teams were given the responsibility of extracting or transforming the new resource formats to XLIFF before handing off for translation. Three years and three major releases later, the number of unique resource formats supported by the localization tools was reduced from 32 to a much more manageable 17. Additionally, by adopting XLIFF, the tools development team was able to shift resources that had been dedicated to retooling onto building new cost-saving enhancements such as XLIFF's built-in suggested translations features. Listing 1 is an example of a Java properties file and its XLIFF representation.
Challenge: Lack of version management metadata in native resource containers - Localization projects often run concurrently with core development projects, which means that resource files will be made of up of multiple versions or milestones. Version management at the segment level (a segment is the smallest discrete unit of translatable text) is a very useful feature if your goal is to maximize the reuse of previous translations. Web content is often dynamic, and multilingual content must be kept in sync in order to maintain quality. Few if any native resource containers provide a means of tracking the version of the content.
Solution: XLIFF provides metadata structures for tracking versions of source and translated content.
Challenge: Lack of workflow metadata in native resources - During the localization process, data passes through many different hands. Data to be localized is typically externalized by software publishers and handed off to a localization service provider, who in turn may hand it over to translation subcontractors. At each stage of the process, the types of data required are unique to the particular phase (source/target text, Translation Memory, Machine Translation, Termbase, etc.). Introducing automation into a development process saves money and resources and improves quality by ensuring the reproducibility of the process. Native resource files don't usually contain mechanisms for tracking the stage of the process at which changes were introduced to the localization process.
SYS-CON Events announced today that Men & Mice, the leading global provider of DNS, DHCP and IP address management overlay solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. The Men & Mice Suite overlay solution is already known for its powerful application in heterogeneous operating environments, enabling enterprises to scale without fuss. Building on a solid range of diverse platform support,...
Feb. 12, 2016 06:00 AM EST Reads: 247
Eighty percent of a data scientist’s time is spent gathering and cleaning up data, and 80% of all data is unstructured and almost never analyzed. Cognitive computing, in combination with Big Data, is changing the equation by creating data reservoirs and using natural language processing to enable analysis of unstructured data sources. This is impacting every aspect of the analytics profession from how data is mined (and by whom) to how it is delivered. This is not some futuristic vision: it's ha...
Feb. 12, 2016 05:45 AM EST Reads: 454
Silver Spring Networks, Inc. (NYSE: SSNI) extended its Internet of Things technology platform with performance enhancements to Gen5 – its fifth generation critical infrastructure networking platform. Already delivering nearly 23 million devices on five continents as one of the leading networking providers in the market, Silver Spring announced it is doubling the maximum speed of its Gen5 network to up to 2.4 Mbps, increasing computational performance by 10x, supporting simultaneous mesh communic...
Feb. 12, 2016 05:00 AM EST
The cloud promises new levels of agility and cost-savings for Big Data, data warehousing and analytics. But it’s challenging to understand all the options – from IaaS and PaaS to newer services like HaaS (Hadoop as a Service) and BDaaS (Big Data as a Service). In her session at @BigDataExpo at @ThingsExpo, Hannah Smalltree, a director at Cazena, will provide an educational overview of emerging “as-a-service” options for Big Data in the cloud. This is critical background for IT and data profes...
Feb. 12, 2016 02:30 AM EST Reads: 223
With the Apple Watch making its way onto wrists all over the world, it’s only a matter of time before it becomes a staple in the workplace. In fact, Forrester reported that 68 percent of technology and business decision-makers characterize wearables as a top priority for 2015. Recognizing their business value early on, FinancialForce.com was the first to bring ERP to wearables, helping streamline communication across front and back office functions. In his session at @ThingsExpo, Kevin Roberts...
Feb. 12, 2016 12:45 AM EST Reads: 403
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
Feb. 12, 2016 12:00 AM EST Reads: 281
One of the bewildering things about DevOps is integrating the massive toolchain including the dozens of new tools that seem to crop up every year. Part of DevOps is Continuous Delivery and having a complex toolchain can add additional integration and setup to your developer environment. In his session at @DevOpsSummit at 18th Cloud Expo, Miko Matsumura, Chief Marketing Officer of Gradle Inc., will discuss which tools to use in a developer stack, how to provision the toolchain to minimize onboa...
Feb. 11, 2016 10:00 PM EST Reads: 123
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 ad...
Feb. 11, 2016 03:45 PM EST Reads: 415
SYS-CON Events announced today that Alert Logic, Inc., the leading provider of Security-as-a-Service solutions for the cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Alert Logic, Inc., provides Security-as-a-Service for on-premises, cloud, and hybrid infrastructures, delivering deep security insight and continuous protection for customers at a lower cost than traditional security solutions. Ful...
Feb. 11, 2016 02:45 PM EST Reads: 443
Join us at Cloud Expo | @ThingsExpo 2016 – June 7-9 at the Javits Center in New York City and November 1-3 at the Santa Clara Convention Center in Santa Clara, CA – and deliver your unique message in a way that is striking and unforgettable by taking advantage of SYS-CON's unmatched high-impact, result-driven event / media packages.
Feb. 11, 2016 01:45 PM EST
The Quantified Economy represents the total global addressable market (TAM) for IoT that, according to a recent IDC report, will grow to an unprecedented $1.3 trillion by 2019. With this the third wave of the Internet-global proliferation of connected devices, appliances and sensors is poised to take off in 2016. In his session at @ThingsExpo, David McLauchlan, CEO and co-founder of Buddy Platform, will discuss how the ability to access and analyze the massive volume of streaming data from mil...
Feb. 11, 2016 01:45 PM EST
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
Feb. 11, 2016 01:30 PM EST Reads: 441
WebSocket is effectively a persistent and fat pipe that is compatible with a standard web infrastructure; a "TCP for the Web." If you think of WebSocket in this light, there are other more hugely interesting applications of WebSocket than just simply sending data to a browser. In his session at 18th Cloud Expo, Frank Greco, Director of Technology for Kaazing Corporation, will compare other modern web connectivity methods such as HTTP/2, HTTP Streaming, Server-Sent Events and new W3C event APIs ...
Feb. 11, 2016 12:00 PM EST
With an estimated 50 billion devices connected to the Internet by 2020, several industries will begin to expand their capabilities for retaining end point data at the edge to better utilize the range of data types and sheer volume of M2M data generated by the Internet of Things. In his session at @ThingsExpo, Don DeLoach, CEO and President of Infobright, will discuss the infrastructures businesses will need to implement to handle this explosion of data by providing specific use cases for filte...
Feb. 11, 2016 12:00 PM EST Reads: 217
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies adopt disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advanced analytics, and DevO...
Feb. 11, 2016 11:30 AM EST Reads: 252
SYS-CON Events announced today that Avere Systems, a leading provider of enterprise storage for the hybrid cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Avere delivers a more modern architectural approach to storage that doesn’t require the overprovisioning of storage capacity to achieve performance, overspending on expensive storage media for inactive data or the overbuilding of data centers ...
Feb. 11, 2016 11:30 AM EST
Fortunately, meaningful and tangible business cases for IoT are plentiful in a broad array of industries and vertical markets. These range from simple warranty cost reduction for capital intensive assets, to minimizing downtime for vital business tools, to creating feedback loops improving product design, to improving and enhancing enterprise customer experiences. All of these business cases, which will be briefly explored in this session, hinge on cost effectively extracting relevant data from ...
Feb. 11, 2016 11:00 AM EST Reads: 134
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.
Feb. 11, 2016 10:15 AM EST
As enterprises work to take advantage of Big Data technologies, they frequently become distracted by product-level decisions. In most new Big Data builds this approach is completely counter-productive: it presupposes tools that may not be a fit for development teams, forces IT to take on the burden of evaluating and maintaining unfamiliar technology, and represents a major up-front expense. In his session at @BigDataExpo at @ThingsExpo, Andrew Warfield, CTO and Co-Founder of Coho Data, will dis...
Feb. 11, 2016 09:15 AM EST Reads: 208
SYS-CON Events announced today that iDevices®, the preeminent brand in the connected home industry, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. iDevices, the preeminent brand in the connected home industry, has a growing line of HomeKit-enabled products available at the largest retailers worldwide. Through the “Designed with iDevices” co-development program and its custom-built IoT Cloud Infrastruc...
Feb. 11, 2016 09:00 AM EST Reads: 118